This book mentioned good of led is to listening subordinates to of is what, but leaders for employees needs of cognitive, and employees think real important of needs Zhijian, actually exists great differences, leaders often think best of incentive incentives is wage, and promotion, and welfare, and work environment,; however after investigation, employees most care of is is: engaged in himself like of work, and in work Shang can application himself of skills and the expertise, can has growth, think himself on organization, is important,. Employees are paid must be able to satisfy their material and psychological needs, "money may be able to retain employees, but incentives to give them superior performance."
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