No matter from the perspective of customers or enterprises, new media has certain advantages. From the perspective of enterprises, compared with traditional media, the operation cost of new media is smaller, but the return is higher. The operation of old media requires printing fee, publishing fee, etc., and the expenditure will be more. It is not only necessary to publish content on the website like new media, but also the cost is large. According to one media's According to the annual revenue report, online advertising revenue, content licensing fee, games, content sponsorship and product purchase within the application are the main revenue of the enterprise for the year. (Apple annual revenue report) from the above data, online advertising has become one of the main revenue sources, which shows that the new media operation is highly effective and can bring greater profits to the enterprise. In the corner of customers Du Kan, the price of each newspaper is $10, but if you want to browse online, customers only need to pay about $50 to watch the content of their web pages for a full month, and students can enjoy a free one-year discount. Now the number of online paying users has exceeded 500000, which shows that the public generally accept their settings, more affordable. Thus, the economic benefits brought by the old media are lower than that of the new media.<br>
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