The company studied is a new startup, born from the commitment and dedication of his founders, it's located in Holland, but they work also in Bologna. In order to proceed with the analysis of the discussed sector, a collaboration was carried out with this start-up which will be analyzed. Perpetual Product is an innovative start-up with a strong green soul that wants to make a difference in the logistic of cosmetics sector through a restructuring of the old process. The startup wants to promote the use of biodegradable bioplastics, in fact, they take care of offering alternative containers to those supplied by the producers that can contain perishable products such as cosmetics. The objective of Perpetual Product is to put customers in front of a choice, offering not only recyclable packaging but also an alternative way of the distribution of products using green or zero-impact vehicles, such as electric bicycles or electric cars to cover greater distances. The service offered consists of a circular relationship with the customer, who will purchase the products of his interest on the perpetual products website, the operators will deliver to their homes through the use of green electric footprint vehicles; once the product is finished, the customer can reorder the product by delivering the old packaging to the operator upon delivery of the new one. Perpetual products will take care of disposing of the packaging in the most suitable way
正在翻譯中..
